The ABCs of Concept and Craft | Jessica Wong
As an acquisitions editor, Jessica Wong looks for three elements in every proposal: platform, concept, and craft. In this workshop, you’ll be diving into the editorial side of things and learn some of the basic building blocks of concept and craft. Some questions we’ll cover:
What elements should I have in the back of my mind as I put together my book concept?
What are felt needs, and how do they differ from reader benefits?
What is “voice”?
How do I maintain focus throughout my manuscript?
What are some steps I can take to work on my craft?
Jessica's workshop was during Breakout Session III.